Fresh content and regular updates are crucial to a successful website. Your website should be current, up-to-date and informative in order to appeal to your visitors and to the search engines. But we also understand that you may not have the time, or the budget to employ skilled individuals to keep your site updated at all times. Here at Rank Secure we understand that time is money. That’s why we offer website maintenance services from as little as [insert rate].
Every business owner understands the importance of having a website these days, as more consumers do their research online first, even if they decide to buy offline afterwards. However, with websites becoming more complex as technology constantly evolves, there is not always time available to learn the latest techniques or to become familiar with advanced software and CMS packages.
Why is Updating so Important?
Search Engine Attention
Whenever you update anything on your site, the search engines are notified. Robots are always crawling sites to find new information to send to the search results pages and that’s why your site is more likely to rank well on the SERPs if you regularly update it.
Social Media Exposures
Additionally, whenever you add a blog post, new image, new product, promotion, coupon or video on your site, you have an excuse to get in touch with your target audience via your social media channels, thus directing more traffic to your site.
We recommend keeping a close eye on your website’s analytics, which is the heartbeat of your online business. Analytics provide fantastic insights into what is working and what is not working on your website. You can then use that information to tweak your site’s content in order to enhance your results.
Why Rank Secure’s Website Maintenance Service?
Take full advantage of the benefits of an active online presence. Your website should be interactive, with an accent on ACTIVE.
Most web development companies will design fantastic sites, but they don’t handle long term website maintenance, and that’s why it is important to speak to Rank Secure about your website maintenance needs.
Rank Secure takes all the hassle out of maintaining your website. Now you don’t need to worry about updating your software, handling search engine errors, or about how your on-page updates will appear, because Rank Secure is only a phone call away. You can always get hold of us when your website is not quite right, or if there’s something you need us to update.
The Rank Secure team actively pursues ongoing education to remain on the cutting edge of industry trends, ensuring that you, our valued client, benefits from our website maintenance services.
We recommend that you update your website at least a week, with any of the following:
- Blog posts
- New videos
- New products
- Social media buttons
- Photos for your gallery
- Company news
- New services
- Text changes
- SEO updates or changes
Whenever you need to us to change your content, you need simply send us an email.
How Does Rank Secure’s Website Maintenance Service Work?
At Rank Secure, we want to provide our clients with the best service possible, and that’s why we’ve created a simple, dependable system that offers reliable services and quick turn-around times. It works as follows:
Step 1 – Assessment and Preparation
When you first contract Rank Secure for website maintenance services, we will assess your site for any problems, such as technical glitches, usability problems and search engine errors. When you give us the go-ahead, we will fix those problems, and update your software.
We will then install traffic monitoring systems to help you gauge your progress and we will back your site up.
Step 2 – Updating Your Site
Software updates are important in keeping your site functioning well and once a month, we update all our clients’ sites.
However, whenever you need on-page changes, you can simply send us an email. Simply send us an update request with a list of all the changes you require.
Step 3 – We Do Your Updates
When we receive your request, our technical team will review and implement your updates. They handle everything from plain HTML to complex dynamic sites, a variety of frameworks, shopping carts and content management systems.
Step 4 – You Review & Accept the Changes
You could review the changes before the updated content goes live before we copy it to our live site. If you’re happy with it, simply approve and enjoy!
With our experience and quick, professional service, it is no wonder that Rank Secure is the preferred website maintenance company for companies in Toronto and abroad.
Click here to get in touch with us to discuss your website maintenance needs.